In this paper we formulate the theory of the interaction of a diatomic linear molecule in a spatially degenerate state with the non-resonant laser field and of the rovibrational dynamics in the presence of the field. We report on ab initio calculations employing the double electron attachment intermediate Hamiltonian Fock space coupled cluster method restricted to single and double excitations for all electronic states of the Rb2 molecule up to 5s+5d dissociation limit of about 26.000 cm?¹. In order to correctly predict the spectroscopic behavior of Rb2, we have also calculated the electric transition dipole moments, non-adiabatic coupling and spin- orbit coupling matrix elements, and static dipole polarizabilities, using the multireference configuration interaction method. When a molecule is exposed to a strong non-resonant light, its rovibrational levels get hybridized. We study the spectroscopic signatures of this effect for transitions between the X¹Sg? electronic ground state and the A¹Su? and b³?u excited state manifold. The latter is characterized by strong perturbations due to the spin-orbit interaction. We find that for non-resonant field strengths of the order 10? W/cm², the spin-orbit interaction and coupling to the non- resonant field become comparable. The non-resonant field can then be used to control the singlet-triplet character of a rovibrational level.